For the Zalando x Jordan campaign, we crafted a world where softness and strength collided, bringing together austrian rapper Elly and Berlin based baker Hana, better known as Rustcakes, to explore the radicality of indulgence in a Berlin love letter to movement, style and kin. They told us what confidence sounds like. How softness feels. What edge means, today. We went from day into night and finished off with an indulgent fest born from the glitch-core dreams of Rustcakes sculptures. The Jordan Trunner LXs became the canvas for new creation that transformed the ordinary into the extraordinary.